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Strategy

Search Engine Marketing Trends in 2021 - iGenero

2021 Search Engine Marketing (SEM) Trends

It is safe to say that 2020 has been a harrowing year, and it has transformed every aspect of user behavior. Focusing on this new trend concerning user behaviour, top search engines have released new tools in 2021.

These tools emphasize search intent, automation, machine learning, artificial intelligence, and segmentations based on grouping of cohorts, …

The Power Of Design | iGenero

The Power Of Design: Why It Really Works

The last decade saw a paradigm shift in the way media is shared, consumed and remembered. We began with an idea that appealing colors and recallable forms made good design, and evolved to understand that great design is far more than ‘how things look’.

SEO – A NECESSITY? - iGenero

SEO – A NECESSITY?

The aim of every business is to increase its visibility, clientele, build a reputation, and develop trust in the market for which keeping a tab on its progress is important.